WSO Secrets By Justin Michie - What Does The Average Marketer Have To Gain?

July 31, 2008 | By Ben In Reviews |

Justin Miche WSO Secrets may be touted as the holy grail of special offers, but what does that mean for you, me and the average marketer?

If you’ve spent any time at the Warrior Forum (and if you haven’t…you should) you’ll have no doubt checked out the Warror Special Offers section (“WSO”). The WSO section is a forum where other Warrior members can promote and sell their product at prices which are lower than the prevailing market value. It’s a brilliant little conception, because those who run the WSO have access to a captive audience who aren’t shy about pulling out the wallet, and those who make purchases get products at often heavily discounted prices.

It’s easy to think that this tidy arrangement would mean flogging off multiple copies of our latest ebook would be a cinch. Alas, like almost anything online, even the WSO forum is competitive, with the bigger fish frequently outselling the smaller. Many a first timer has failed to produce the desired (and at times expected) results due to any number of factors, including the poor timing of their WSO, rotten sales copy, or a lack of reputation to help their product stand up among the crowd. As with most things in marketing, even WSO’s can be fickle creatures. It’s a seemingly simple arrangement which can still turn pear shaped unless the essential elements of a successful WSO are present. Actually, watching folk who really aren’t clued in to how a WSO should be handled is a lot like watching lemmings rush headlong towards the edge of a cliff and beyond…it’s embarrassing, a little silly, and somewhat painful…although more so for the lemming than the observer.

WSO Secrets by Justin Michie, sets about laying bare his personal experience with running multiple WSO’s and has been decent enough to give a no-holds-barred account of his successes, and failures, with a view to helping our first WSO be a show stopper instead of a stinking flop.

I have personally purchased this ebook and have found it to be immensely informative. It’s not just that Justin takes us through the essential elements of what it takes to run a successful WSO. In fact, the nitty gritty of when to run your WSO, how to set it up, how to ‘bump’ it for greater exposure, and like matters only form a fraction of what the ebook covers. If anything, WSO Secrets is more of a system than an ebook. It takes us through planning our WSO product, how to customize our launch to get the most out of the WSO format, how to set up our product delivery so that it allows us to grow an email list, how bonus items can bolster our sales, how to include killer sales copy, provides a pre-launch checklist and tops it off with a fist-full of hot tips.

This WSO Secrets review isn’t just about extolling the virtues of the ebook author’s experience with WSO’s. Why? Because the WSO Secrets integrated approach is more akin to a lesson on good marketing practices in general, but it’s still perfectly tailored to the Warrior Forum and takes the hard work out of preparing and running a successful WSO campaign. Following these techniques, you almost don’t have to think! That essentially brings us back to the question posed at the start of this post…what you and I and the average marketer stand to gain is not just a rare insight into the mind of a man who has made a living for the past 12 months on WSO’s alone, but a solid reminder of what we should be doing in our day to day money making endeavors outside the forum.

My hat goes off to Justin and I wholeheartedly recommend this ebook to anyone considering online marketing, and an absolute must have for those looking to run a WSO.

Grab your copy of WSO Secrets by Justin Michie today.